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Music communities have long been fascinated by technology-driven communication, evident in the establishment of online fan networks and vibrant fandoms. From the early days of web discussion forums like the influential We Are the Music Makers Forum, to the advent of Web 2.0 and the widespread accessibility of the internet in homes, digital platforms such as blogs, social networks, and user-generated content have played a pivotal role in shaping the communication dynamics of online music communities and virtual scenes.
In the wake of the COVID-19 pandemic, where traditional music events and festivals came to a halt, online platforms emerged as the lifeline for music communities. Events and festivals swiftly transitioned to streaming their programmes on platforms like Twitch, Vimeo, and YouTube, providing participants with interactive spaces to engage not only with each other but also with event organizers and musicians. This digital shift has fueled the rise of community-oriented platforms like Discord, which have gained unprecedented popularity.
This seminar delves into the world of music-related online communities with a focus on Electronic Dance Music Cultures (EDMCs), but open for discussing any other music community. Employing a mixed-method approach, we will draw upon theoretical contributions from cultural studies, popular music studies, and applied linguistics, complemented by the analytical tools of computer-mediated and multimodal discourse analysis. Our primary focus will be on uncovering compelling evidence of belonging, fostering togetherness, and exploring the expressions of collective and individual identities within these dynamic digital platforms. In addition, we will take a closer look at internet (micro)genres that have specifically come to alive in the digital underground.
Key topics:
- Evolution of online music communities and their impact on EDMCs (and other music cultures)
- Analyzing the role of digital platforms in fostering connections and virtual interactions
- Unveiling the complex dynamics of collective and individual identities within online music communities
- Employing cutting-edge analytical tools to examine computer-mediated and multimodal discourse
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| Literatur |
Bennett, A. & Peterson, R. A. (Eds.) (2004). Music Scenes. Local, Translocal, and Virtual. Nashville: Vanderbilt University Press.
Herring, S. C. (2014). ASIS&T annual meeting award winners: Research: Computer mediated communication. Bulletin of the Association for Information Science and Technology, 40(3): 41-44.
Jóri, A. (2022). The Discourse Community of Electronic Dance Music. Bielefeld: transcript.
Thornton, S. (1995). Club cultures: Music, media and subcultural capital. Hanover: Wesleyan University Press. |
